Friday 12 February 2010

CWG Delhi 2010: Adidas to sponsor team England

Commonwealth Games England today announced sportswear manufacturer adidas as their official clothing partner for the much anticipated 2010 Games to be held in Delhi this October.

The Commonwealth Games is a unique opportunity for English athletes to compete as a nation at a multi-sport event on the world stage, and is broadcast extensively around the world.

The appointment of one of the world’s great sporting brands supporting the England Team is a tremendous vote of confidence for the athletes heading off to Delhi.

England will be sending their largest ever team to an overseas Games, with almost 400 athletes making the trip as they hope to make the Games one of their most successful ever.

Sir Andrew Foster, Chair of Commonwealth Games England commented, “The partnership with adidas is fantastic news. By providing our athletes with such a top quality clothing partner it really sets the stall for the standards we want to achieve in Delhi, and gives us the best possible chance of success”.

Robin Money, Head of Sports Marketing, adidas UK & Ireland said, “adidas has a long heritage in supplying teams at major sporting events and is proud that almost 400 athletes of the England Team will receive the very best bespoke team apparel delegation wear for Delhi 2010”.

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